Picking an Intriguing Name for Your Startup
You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key.
Tagged: Branding
The Significance of Your Brand Colors
“Sometimes I imagine colors as if they were living ideas, being of pure reason with which to communicate.” Paul Cézanne. Those words are true. Colors are used to communicate all kinds of ideas and feelings. They connect you to others.
What to Tweet About to Become a Brand All-Star
Companies that understand the power and potential of Twitter to effectively communicate with their markets, their employees, their communities—and the entire universe—are growing their reputations as industry innovators and category leaders.
The Importance of a Logo in Social Media Marketing
You have written and executed a social media marketing campaign for your business and everything is going well, except for one thing. You don’t have a logo design. Your logo is your branding and it is absolutely critical.
When Personal Branding and Corporate Image Collide
What is your “personal brand”? This is an area of growing concern in today’s times as more and more people participate and engage in social networking. Before the Internet revolution, the term “brand” was only used in the context of the business world.
Running a Successful Social Media Campaign
You have a social media campaign for your business and you feel that it is unique and much better than the social media campaign of all of the other businesses around you. What makes your campaign special and successful?
The Importance of Having a Face on the Internet
You are connected with a large number of people online. Of that large number, there are several whom you have never met face to face. Is that enough for you and for them?
How to Write Brilliant Taglines
Your tagline is the most important advertisement that you will ever write. Your business’s tagline expresses personality and attitude and connects to people on an emotional level.
The Importance of Business Branding
“To study a subject best, understand it thoroughly before you start.” Anonymous. This is an excellent approach to business, especially at the beginning. Before you do anything, you must choose your branding, your identity.