The Necessity of Elevator Pitches
Since 2008, when the US economy seemed to hit rock bottom, many people were forced to consider new ways of earning a living. Many opened their own businesses and introduced themselves to other business owners.
Tagged: Branding
Getting Back to Basics With Social Media
Social media has been around in one form or another for a very long time. The advances in technology are astounding at times and seem complicated. It’s time to get back to basics.
How to Position Yourself as a Subject Matter Expert
As you are building your online reputation, one of the key elements that you need to establish is your position as a subject matter expert (SME). You need to go from anonymity to respected and credible expert.
Defining Your Social Media Avatar
Avatar is defined as manifestation, appearance, or incarnation. In terms of social media in today’s world, your Avatar is your identity. You choose to make your Avatar whatever you want it to be. It is what you project to others.
Your Online Reputation – You Should Be Proud of it
If someone were to search for you on the Internet, what would they find? Would they find things that make you look good or bad? Your Internet persona is extremely important and protecting it is critical to your success.
Causing Your Brand to Stand Out From the Competition
If you want to succeed in business using social media, you need to get people to notice you and your brand. It is especially important if you have a product or service that is not as unique.
How to Select Keywords
Keywords are essential to your business. Without appropriate keywords, people won’t be able to find you because the search engines won’t list you. Therefore, if you want your business to succeed, you must use the most relevant keywords possible
What to Ask During a Website Assessment
Many people have a website. Fewer understand if their website is actually effective. Having it assessed to answer that question is an excellent idea. It is important to be prepared for the assessment with intuitive and effective questions
Creating Sticky Branding for Your Business
In this world of quick messages and short, satisfying spurts of content, the immediate impression is the often the one that endures. If your branding is memorable, people will remember it forever. That is what sticky branding is. Branding that endures.
Establishing Your Web Presence Without a Website
You are just launching a brand new business. Nowadays, a web presence is not just about a website. While a website is a component of a web presence, significant results can be achieved by other means.