You may not be aware of an exact number but you probably have a sense that there are millions of people who are blogging every week and an even greater number of blogs that are being written, posted, and syndicated.
You are able to distinguish good writing from bad. You can read content as it pertains to your business and your brand and you can understand very quickly if the right messages are in the content. The question is whether you can tell if the content is optimized for the search engines, which is also very important to your professional success.
The search engine optimization world is a very competitive one. Small, local businesses often have a difficult time competing with larger, more powerful organizations. Often, those corporations have impressive websites with a large number of links and other effective marketing tools. You must tailor your blog content for local searches.
Content is king! You hear people saying that all of the time and you read about it in so many places online. As you no doubt understand, your content must be well written, enticing, and educational. It must also be appealing to the search engines.
As a business owner who understands the importance of sharing content online, you also understand how critical the uniqueness of your content is to your success. If your content is unique, it will entice other people and make them want to interact with you in a very profound manner.