The arrival of the Internet has drastically changed the way we do business. Therefore, it has become increasingly important to differentiate yourself — to stand out among your competitors and to be known as an expert in your area. Why is it so important? The answer is simple. People simply want to deal with someone who is credible and knows his subject well, and the only way to earn that confidence is to be an “expert” in your area.
You have a great idea for your startup company. The idea of going into business for yourself has been brewing for a long time and you are finally ready to jump. The name of your company is key.
Saying no to a prospective client is not the Kiss of Death. Rather, what will certainly lead to some issues in business is saying yes when you can’t deliver — or your gut has told you that the prospective client and/or their project is not the right fit.
Your traditional and online marketing efforts seem to be generating strong interest, but do you feel you’re missing the mark on the sales end? If converting marketing efforts into sales is a challenge, it’s time to look at how you follow up with potential clients.
If you are raising funds for your business, social media makes it easier and more effective than it was in the past. You are now able to reach a much wider audience and your results are often more effective.
Before you build your business website, there are many things to consider, including laying out the plans ahead of time. You must have a clear plan so that your website will be successful at drawing traffic to you.
Foursquare: what is it and how do you use it for business? Foursquare is a social media channel with tremendous potential to attract customers. It is very effective for your business and will definitely contribute to your business’s success.
My mother always told me (even as recently as last week), that if you lie, eventually you will get caught and if you lie often, you will start forgetting what you have said. I believed her when I was little and I believe her now.
Many people have websites (for their businesses as well as for personal use) and many people have blogs. The issue is whether people truly understand the difference between a website and a blog. They certainly are not the same thing.
“Strive not to be a success, but rather to be of value.” Albert Einstein. When it comes to sharing business content with your online communities, offering information to others that is of value will ultimately make your business successful.
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