Making Your Brand a Raging Success
Your brand has existed for quite a while at this point but it isn’t as successful as you would like it to be. It is time to really make it buzz and make it stand out among all competitors.
Category: Internet Marketing
Make Your Website Marketable
Content is king! How you express the words makes all the difference to your business. Additionally, you need to consider how your web pages relate to your entire strategy and how to leverage it to its full potential.
Calls to Action, What They Are and How to Use Them
If you have ever attended a presentation, webinar or class of mine, you will understand that calls to action (CTAs) in all of your content is critical. Whether it is a website homepage, an event invitation, a product landing page or an informative blog post, a CTA needs to be included. A call to action is just that, a call or request, to get the reader to take an action of some kind.
Where is SEO Going in the Coming Years?
We’ve all heard the myth/debate/link bait that “SEO is dead.” But today’s article is not about SEO being a zombie (killed by some and then resurrected by others), or questioning if SEO is going to die. Those making such statements most likely don’t understand search engines and coding well enough to make such a bold declaration.
Making the Most of Advanced Keyword Searches
You have been doing a great job of making your content buzz. You have an extremely large number of followers and many of your readers continue to read your content. Your keywords are working and your rankings are consistently high.
Making the Most out of Your Opt-in Process
When it comes to establishing new connections and building already-existing ones, it is extremely important that you work the opt-in process to its fullest potential. If people opt-in, they are prequalified automatically and they are valuable connections for you.
Optimizing Your Landing Pages for Increased Success
Your landing page is critical when it comes to your business’s success. It is important that your landing page has the most up-to-date and appropriate information possible. You should look at it and assess its effectiveness and improve content periodically.
Effective Wording for Your Backlinks
Links are a critical and extremely regular part of your content and your business. You want your readers to click on them so that they can understand more clearly what you do and what you offer. Link wording must entice.
Hi Lisa! – What Not to Write as an Email Subject
I recently received an email in my inbox with the subject line “Hi Lisa!” The from address only said “Suz.” I get hundreds of emails a day and this is the type of thing that I would normally just send to my spam folder – between the dubious subject line and the cryptic “from” address, it really triggered all my red flags. But I had just sent a few photos, via Facebook, to a friend named Suzanne and thought that maybe she was replying to say she received them. I opened it and was surprised to see that it was a note from an old client, writing to set up another appointment!
What to Check Before Launching Your eCommerce Business
You are probably excited to get your eCommerce business up and running! However, before you dive in, you need to check to make sure that you take care of a few things first. The following are some of the most important points.
