Category: Business Relationships

LinkedIn Keyboard

Exercising Proper LinkedIn Etiquette

LinkedIn is an amazing professional social media channel and it probably the most effective one of all for professionals. If you haven’t been leveraging LinkedIn up to this point, it is definitely time for you to change that situation. Remember, at the same time, to exercise proper etiquette whenever you are using LinkedIn.

social-networking

The Sociology of Optimizing ROI for Social Marketing Success

If you have any hope of your marketing efforts paying off and bringing you a return on your investment (ROI), you will need to understand the sociology behind it and to truly understand not only what you need to do but also why you need to do it. Taking the appropriate steps and knowing why those steps are critical is essential to your professional success.