Author: Jeff Tomlin

Author

Jeff Tomlin

Jeff Tomlin is a visionary in all things marketing, SEO, business strategy and digital. As a co-founder of Vendasta, Jeff’s passion and innovative nature drives the success of the business. While conducting market research and business analysis, Jeff is always measuring and analyzing the effectiveness of the marketing efforts. He is constantly developing and iterating marketing and PR plans, seeking out the most effective paths. In working with channel partners to help their business clients to grow revenue with digital media solutions, strengthen traditional media assets and develop digital sales strategies, Jeff is known to many of America’s top media companies.
Prior to co-founding Vendasta, Jeff was the VP of strategy and business development at Point2, where he helped grow a real estate platform from the ground to power over 185,000 agents in 84 countries.

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Content Marketing, Email Marketing, Marketing Strategy, Newsletters, Online Marketing

How to Improve Click-through Rates

by Jeff Tomlin 0

Click-through rate (CTR) is the number of users that click on a specific link out of the total users that view a page, email, or advertisement. It is commonly u... Read more.