Category Archives: Social Media Marketing

Using Blogs to Increase Search Engine Rankings

People think that a Search Engine Optimization (SEO) consultant can get you top rankings in the search engines because you pay him or her to do so. There really is no guarantee of that. Blogging, however, can make a difference.

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Tips on How to Get Retweeted

You understand that Twitter is one of the most popular social media channels and you know that you can use it to increase your business. So, how do you get others to retweet what you post?

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Using Social Media to Engage People

“The future is here, it is just not widely distributed yet.” – William Gibson. Social media engagement is essential to the success of your business. The more you engage, the greater your success.

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Leveraging Facebook for Your Business

Facebook has many uses, some personal and some professional. When it comes to using Facebook for professional purposes, it should definitely be one of the social media channels that is instrumental in helping you to achieve your business goals.

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The Match Between The World Cup and Social Media

Now that the 2010 World Cup is almost here, it important to think about how much opportunity people will have to be a part of the game. Social media allows everyone to be connected.

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Twitter: Legitimate Business Tool or Fluff?

Twitter is often misunderstood by people. Many people view Twitter as a fun and fast social media channel that lets people know your every move (literally). It is so much more than that.

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The Psychology Behind Social Media

Psychology plays an important role in social media’s success and it is influencing how business owners are using the various social media channels to market their products and services.

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The Benefits of Social Media in the Current Economy

With the advent of the horrendous economy that is currently upon the United States, the business world has been leveraging social media for marketing in a tremendous way.

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Making Time for Social Media

“Be civil to all; sociable to many; familiar with few; friend to one; enemy to none.”—Benjamin Franklin. Benjamin Franklin’s concept of inviting everyone in to converse and build relationships also applies to social media.

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Why Use Social Media to Build Better Business Relationships?

“New marketing is about the relationships, not the medium.” – Ben Grossman, founder and chief strategist for BiGMarK. Social media is naturally conducive to allowing you to build relationships with your customers.

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